2004 首届北京密云国际红酒嘉年华

2004 1 ST BEIJING MIYUN INT'L WINE CARNIVAL

赞助回报方案

SPONSORSHIP PROGRAM

80 万冠名权益 Overall Sponsorship With RMB800,000 Yuan (US$97,000):

1. 享有 “ 2004 首届北京密云国际红酒嘉年华” 之总冠名权；

The sponsor has the right to name the event with its company or brand name;

2. 邀请冠名企业领导出任 “ 2004 首届北京密云国际红酒嘉年华 ” 组委会副主任；

The person in charge of the sponsoring enterprise will be appointed the Deputy Director of the Organizing Committee of the Event;

3. 冠名企业作为 “ 2004 首届北京密云国际红酒嘉年华 ” 主办方；

The enterprise will be among the sponsors of the event;

4. 新闻发布会邀请冠名企业领导，作为 “ 2004 首届北京密云国际红酒嘉年华 ” 组委会副主任发表讲话；

As the Deputy Director of the Organizing Committee, the person in charge of the sponsoring enterprise will be invited to deliver a speech at the press conference;

5. 新闻发布会现场环境布置，突出冠名企业标识 LOGO （含主背景板设计、易拉宝摆放；礼品由企业提供）；

The logo of the sponsoring enterprise will be in the prominent position (on the background board and display frames; the gifts to be provided by it) at the venue of press conference;

6. 与新闻发布会及活动相关的所有电视、平面媒体报道均涉及冠名企业名称；

The sponsoring enterprise will be mentioned in all the media reports relevant to the press conference and the event;

7. 拍摄 “ 2004 首届北京密云国际红酒嘉年华 ” 电视纪录片，刻录 DVD 光盘，赠送冠名企业留念；

The TV Newsreel of the event will be made and burned into the DVDs and presented to the sponsoring enterprise;

8. 冠名企业的产品将取得北京密云红酒庄园的产品专卖权（ 1 年）；

The sponsoring enterprise will be granted the monopoly (ONE YEAR) of its products in the Wine Manor;

9. 冠名企业将作为北京密云红酒庄园 VIP 会员，享受超级豪华别墅，年度 30 天居住权（非节假日时段）；

As the VIP member of the Wine Manor, the sponsoring enterprise will be granted the right to stay for 30 Room/Nights in the Deluxe Villas (on weekdays only);

10. 冠名企业的产品或形象广告，将在北京密云红酒庄园及其沿途 10 公里的道路两侧悬挂 1000 面刀旗上醒目呈现；

1,000 flags with advertisement of the enterprise or its products will be hung along both sides of the road (10 kilometers) leading to the Wine Manor;

11. 冠名企业享有本次红酒节任一项特色活动的单项冠名权；

The sponsoring enterprise will be granted the right to name any of the special activities during the event;

12. 在北京密云红酒庄园主广场显著位置为冠名企业特别提供 5 个国际标准展位，由冠名企业自行设计搭建，开展促销宣传；

The sponsoring enterprise will be granted 5 standard exhibition booths in the prominent position of the main square of the Wine Manor, which will be designed and set up by the enterprise itself for promotional purposes;

13. 活动期间，在北京密云红酒庄园入口处树立大型印有企业名称和企业标识充气拱门一个，供企业宣传；

During the event, a big arch with the name and logo of the sponsoring enterprise will be erected at the entrance of the Wine Manor for enterprise;

14. 活动现场所有工作人员佩带的工作证印制冠名企业名和 LOGO ；

The name and logo of the sponsoring enterprise will be solely printed on the Work ID of all the participating personnel;

15. 免费提供 16 人食宿。

The sponsoring enterprise will be granted complimentary accommodations for 16 personnel during the event.

金秋时节 ，“ 2004首届密云国际红酒嘉年华”活动在风景如画的密云红酒庄园落下帷幕。本次活动旨在加强国际间的文化交流与沟通，促进中国企业家与世界各国使节的亲密接触，推动旅游经济的健康发展，进一步普及红酒文化。

应该说，红酒文化决不仅仅是酿造和饮用的文化，它饱含了鲜活的生命原汁、蕴藏了深厚的历史内涵、绵延了高尚的文化积累。为了振兴中国红酒文化，为了让红酒被更多的寻常百姓接受、认可，特推出本次活动。

此次活动不但得到了各级领导的关注和众多媒体的大力支持，并且，活动组委会还邀请了驻京 30余家大使馆的官员、演艺界明星参与。届时，在童话般的红酒庄园里，将会云集中外各界社会名流，可谓“谈笑有鸿儒，往来无白丁”。借此机会，以酒为媒，增进彼此之间的了解和友谊，把此次活动推向高潮。